Jason Pearsall, the founder of Club Caddie, shares his journey of building the company and the importance of understanding the day-to-day operations of a golf course. Jason has the unique perspective as a golf course owner as he purchased Warren Valley Golf Course in 2022. Club Caddie started as a food and beverage delivery system called Golfler, but quickly evolved into a full clubhouse management software. Pearsall's experience as a golf course owner and operator have allowed him to build a product that solves real problems for golf course operators. The company has experienced significant growth and success, winning deals with management companies and continuously improving their product.
Kevin Fitzgerald, Assistant Director of Public Affairs for the Southern California Golf Association, provides an update on recent meetings regarding the implementation of a pilot program for golf tee time bookings in Los Angeles. The Golf Advisory Committee and the Recreation and Park Board of Commissioners both endorsed the staff recommendation for a $10 non-refundable deposit per player when booking a tee time.
Jon Schultz, founder of ezLocator, discusses how their solution helps superintendents find the daily optimum hole location and enhances communication within a golf facility. ezLocator now include AI to improve the customer experience.
In this episode of the Tech Caddie podcast, Mike Hendrix speaks with Kevin Fitzgerald, the Assistant Director of Public Affairs for the Southern California Golf Association, about the intersection of golf and public policy. Included is the TikTok video from Dave Fink which helped expose the gray market on the KaKao app, used by hundreds of golfers to score the best tee times available at the LA City municipal golf courses. Aaron Gleason from Golf Geek Software, discussed their solution called FairPlay Guardian, which uses machine learning to detect fraudulent activity in tee time bookings. Matt Holder from Loop Golf emphasized the need for operators to understand the pricing pressure and revenue management opportunities in the golf industry.
Aaron Gleason discusses the issue of reselling tee times at LA City Golf courses and how Golf Geek's FairPlay Guardian technology can help detect and prevent fraudulent activity. He also spoke about the importance of knowing the conversion rate of a booking engine and how marketing automation can help increase revenue.
Mike Hendrix and Kevin Fitzgerald, the Assistant Director of Public Affairs for the Southern California Golf Association have a conversation about golf in Los Angeles. They discuss the role of the advisory board for Los Angeles City Golf Courses and the intersection of golf and public policy. They also peer into the issue of reservation systems and online brokers in the golf industry and specifically the City of Los Angeles.
Matt Holder from Loop Golf joins the podcast to discuss Loop Golf. Matt talks about the early days for Loop and mistakes made along the way. Mike and Matt go into detail about tee time scraping and how Loop helps golf courses.
Don Rea joined Mike Hendrix on The Tech Caddie podcast for a conversation about the technology Don uses to run the golf course he owns in Mesa, AZ - Augusta Ranch Golf Club. Don is the VP of the PGA of America and he speaks about operating technology from that perspective and from his knowledge gained as a podcast host with Jay Karen, the Executive Director of the NGCOA.
Del shares his background as an entrepreneur and his life in golf. He discusses the history of Seven Jars Distillery and the discovery of buried treasure on his family farm. Del talks about entering the golf business and the importance of technology in the industry. He shares his experiences with EZLinks and Fore Reservations, as well as the development of Kodology and Pitch CRM.
Morgan Kimmins from Springfield Golf Resort in Chandler, Arizona discusses their use of Lightspeed technology and the impact it has had on their business. He highlights the benefits of Lightspeed's punch pass feature and the ease of use of their booking engine. He also discusses the importance of communication and the use of technology for frost delays. Morgan emphasizes the value of support and training provided by Lightspeed and the positive experience they have had with their customer service.
Dave Vanslette, Founder and CEO from FAIRWAYiQ discusses the evolution of the company and its focus on data and automation in the golf industry. They have developed hardware sensors and software solutions to optimize golf course operations and enhance the player experience. They are focused on reducing friction and improving efficiency in the golf industry through AI and automation. The company has a strong customer support system and aims to provide value to golf courses of all types
Brendon Beebe, former CTO of foreUP, discusses his experience in the golf industry and building a successful company. He emphasizes the value of bootstrapping, hyper-focusing on specific market segments, and building a flexible system to meet the needs of different golf courses. At the end of the episode, Brendon asks Mike about how he would compete with GolfNow if he was to build a tee time aggregator and how he would use GolfNow if he was a golf course owner.
Allison George, a golf course owner and operator, discusses her experiences with various technology platforms in the golf industry. She shares personal updates, including her involvement in the golf industry and her use of technology in her golf courses.
Noteefy is a waitlist software that aims to help golfers play more golf and golf courses make more money. The product allows golfers to set their preferences for tee times and receive alerts when those tee times become available.
Tyler Arnold, CEO of Eagle Club Systems, discusses the company's golf management software and its success in the industry. He highlights the flexibility and simplicity of their system, as well as their focus on customer support.
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